TAG Heuer presents the Carrera CronotempVs Collectors, a limited edition chronograph inspired by a model from 1974

TAG Heuer Carrera Cronotempvs Collectors

In this year 2023, TAG Heuer is proud to celebrate the 60th anniversary of a global icon: the TAG Heuer Carrera watch. For six decades, this timeless model from the Swiss watchmaking brand has defined the design of high-performance watches, the spirit of competition, and the culture of success.

Since its launch in 1963, the TAG Heuer Carrera model has become a symbol of aspiration, achievement, and good taste. Throughout six decades, it has been worn on the wrists of fashion icons, from Mick Jagger to James Hunt and Ryan Gosling. Always maintaining its sleek profile, backed by Swiss mechanics and refinement.

TAG Heuer Carrera Cronotempvs Collectors

And just like that, an icon was born

The story of the TAG Heuer Carrera has become a legend. It began in the early 1960s when young Jack Heuer heard about a race in his home country of Mexico called the Carrera Panamericana, an extremely fast and dangerous road race that was held five times in the early 1950s before being canceled. “Carrera” was a word with several meanings: “competition,” “professional career,” or simply “road.” Jack decided that this was the perfect name for his new line of chronographs with a competitive spirit aimed at a young, elegant, and upwardly mobile generation, in tune with the increasingly freer tastes of the 1960s.

TAG Heuer Carrera Cronotempvs Collectors

In 1963, the Heuer Carrera model made its debut. It was a carefully thought-out design and a clear expression of Jack’s philosophy. On one hand, it was a tool, created to be useful and functional, so its design was clean and legible, without any distracting elements. On the other hand, it was also modern and inventive. It was Jack’s idea, for example, to press the tachymeter scale onto the tension ring, an innovative device unique to the Carrera watch, which was used to hold the crystal in place and protect the watch from dust and water.

An unprecedented chronograph for collectors

The purity and simple effectiveness of its design also made it beautiful, to the point that over six decades, the TAG Heuer Carrera model has become a perennial favorite among watch collectors, an industry icon, and an incredible success story. Jack’s inspiring vision remains relevant and as powerful as it was 60 years ago.

TAG Heuer Carrera Cronotempvs Collectors

In this special year for the Carrera, TAG Heuer has partnered with CronotempVs Collectors, one of the world’s most important watch collectors’ communities based in Madrid, to create an unprecedented Carrera chronograph. It is a limited edition of 74 pieces, inspired by the Heuer Carrera chronograph (ref. 1153BN) from 1974. This watch is nicknamed the “Yachting” by collectors due to the orange segment present in the minute counter.

Elegance with maximum visibility

The TAG Heuer Carrera CronotempVs Collectors watch continues a story that began 60 years ago, perpetuating a classic shape: a simple round case with a diameter of 42mm in brushed and polished steel. In addition, the integrated flowing lugs and ergonomic chronograph pushers at 2 and 4 o’clock enhance the comfort on the wrist.

The anthracite gray dial retains the design of the original 1974 model with a silver tachymeter. Furthermore, the bluish-black minute chronograph counter with an orange segment is located at 3 o’clock, while the bluish-black hour chronograph counter is positioned at 9 o’clock. At 6 o’clock, there is a small seconds sub-dial and a date window. The hour and minute indices and hands are polished rhodium-plated with white Super-LumiNova® coating. A central orange second hand, matching the minute counter, adds to the sporty style of the Carrera CronotempVs Collectors.

The Calibre Heuer 02

Inside the TAG Heuer Carrera CronotempVs Collectors, you will find an evolved version of the automatic chronograph caliber from TAG Heuer’s manufacture, the Heuer 02. Named as TH20-00, this new-generation movement now features a bidirectional winding rotor. In daily use, this improvement allows for quicker and more reliable winding, ensuring that the watch operates closer to its maximum power reserve of 80 hours and improving precision over extended periods of use. The TH20-00 caliber also boasts enhanced finishes, aligning with TAG Heuer’s vision of creating watches with both technical and aesthetic movements.

TAG Heuer Carrera Cronotempvs Collectors

The Heuer 02 is Carole Forestier-Kasapi’s brain child and in her words; “The TH20-00 represents a leap in quality and durability. All TAG Heuer movements will now have to meet this new benchmark of excellence. »

Developed entirely in-house and produced at our movements manufacturer in Chevenez. The key element of the Heuer 02 is its chronograph, the beating heart of TAG Heuer watchmaking, designed to measure performance and sports records. Designed with passion and flair, the Heuer 02 movement is renowned for being the driver of iconic collections such as Carrera, Monaco, and more recently Monza or Autavia Chronometer Flyback.

Finally, the TAG Heuer Carrera CronotempVs Collectors comes with a perforated black calf leather strap with a deployant clasp and a “Limited Edition” case

TAG Heuer Carrera Cronotempvs Collectors

TAG Heuer Carrera “Cronotempvs Collectors” Chronograph


Calibre HEUER02 Automatic


Hours, minutes, seconds, date, chronograph


Black sand-blasted dial with silver flange and Tachymetric scale

Three counters:

  • 3 o’clock: black minute chronograph counter with orange accents; rhodium-plated polished hand
  • 9 o’clock: black minute chronograph counter; rhodium-plated polished hand
  • 6 o’clock: permanent second indicator; rhodium-plated polished hand

Rhodium-plated polished applied indexes

Rhodium-plated facetted, polished hour and minute hands with white Super-LumiNova®

Orange lacquered central seconds hand

6 o’clock date


42 mm diameter Polished steel case Polished steel standard crown at 3 o’clock Polished steel round push buttonat 2 o’clock Polished steel round push button at 4 o’clock Steel screw-down sapphire caseback

Water resistance: 100 meters


Black Racing calfskin/leather strap

Steel folding clasp with double safety push buttons

Price 5.247,93 EUROS (Ex. TAX)

More info…


Related Posts

5 Responses